Gracie Abrams - tehe (Animated Visualizer)
Agency: ART CAMP / Client: Gracie Abrams
Commissioned by ART CAMP to develop animations for the music visualizer of “tehe” by Gracie Abrams.
(Music video for “tehe”, Source: Gracie Abrams)
With a team of directors and artists, I created the animated world the character lives in. The idyllic space represents Gracie Abrams suspended in a blissful moment. The scene features an animated Gracie, her signature bedsheets, and Wurlitzer keyboard.
ART CAMP hand-treated each frame with paint, creating a hand crafted appearance. The music video was premiered on YouTube, proceding a live Q&A session.
(Behind the scenes look of the 3D scene)
Creative Team:
Fern Diaz ~ Director
Jos Diaz Contreras ~ Director
Santiago Carrasquilla ~ Director
Danaé Gosset ~ Art Director
Luke Hall ~ 3D Animation
Christin Kim ~ Cel Animation